Jet Lending Blog

How to Invest Smart in an Unaffordable Market: 2025 Strategies with Jet Lending

Written by Alex Buriak | April 07, 2025

Q1 2025 Housing Affordability Report: How to Invest Profitably When Prices Stay High

According to ATTOM’s Q1 2025 U.S. Home Affordability Index, home ownership expenses now eat up 32% of the average wage—above the preferred 28% lending threshold. Affordability is down in 97% of counties compared to historical averages. But for savvy real estate investors, this is far from bad news.

Why? Because every market is a buying market—as long as you buy in accordance with the market you’re in.

Here’s how to pivot and profit in today’s environment—and how Jet Lending can help fund your strategy.

See the full article here: https://www.attomdata.com/news/most-recent/q1-2025-affordability-index/

3 Profit-Driven Strategies for Today’s Market (and How Jet Lending Fits In)

1. Explore Emerging, Affordable Markets

While affordability is tight nationwide, certain counties have actually seen improvements. These emerging markets often have lower acquisition costs and less competition, making them ideal for investors.
How Jet Lending Helps: Jet Lending finances deals across Texas and beyond. Our team can help identify high-opportunity zip codes and provide fast pre-approvals, giving you a competitive edge in up-and-coming areas.

2. Prioritize Positive Cash Flow

In high-price environments, your best hedge is a strong rental return. Investors are winning by focusing on rental income that exceeds expenses, even if appreciation is slower.
How Jet Lending Helps: We offer DSCR loans based on rental income—not your personal income—so you can acquire cash-flowing rentals with speed and scale. Whether you're buying one or building a portfolio, we’ll help you make the numbers work.

3. Diversify Your Investment Approach

The market may be pricing out retail buyers—but for investors, there’s still gold in build-to-rent, flips in specific submarkets, or private lending ventures.
How Jet Lending Helps: We finance flips, BRRRR deals, new construction, and rental portfolios. Our team also partners with private lenders and investors seeking alternative deployment strategies. No one-size-fits-all loans—just smart capital that fits your goals.

Final Thoughts: Invest Smart, Fund Fast

Yes, affordability is down—but opportunities are up for investors who adapt. In today’s market, strategy is everything—and capital is king.

Jet Lending is here to help you win both. With tailored financing solutions, expert deal insight, and lightning-fast closings, we’re more than a lender—we’re your real estate investment partner.

📞 Ready to pivot, profit, and grow?
Visit www.jetlending.com to get pre-approved today or speak with a Jet Lending expert who understands your goals.